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Business

5 Project Management Skills to Help You Succeed

Posted February 16, 2017 | By Tricia Hussung

Project management is vital for business leaders in any industry, but guiding a project from conception to execution isn’t always straightforward. That’s where strong project management skills come in. Businesses of all types and in all industries have one thing in common: They set goals to manage growth and success.… Read More

Hard Skills vs. Soft Skills: Your Guide to Navigating the Workplace

Posted February 10, 2017 | By Tricia Hussung

When it comes to careers in the business world, much emphasis is placed on mastering hard skills. However, developing soft skills is also a key component of success. During the hiring process, employers and human resources teams look for applicants who balance both hard and soft skills because these well-rounded candidates are valuable in a variety of positions.… Read More

7 Steps of the Decision Making Process

Posted February 10, 2017 | By Tricia Hussung

In general, the decision making process helps managers and other business professionals solve problems by examining alternative choices and deciding on the best route to take. Using a step-by-step approach is an efficient way to make thoughtful, informed decisions that have a positive impact on your organization’s short- and long-term goals.… Read More

Developing Effective Interpersonal Communication Skills in the Workplace

Posted February 10, 2017 | By Tricia Hussung

Interpersonal communication is a soft skill that encompasses how well an individual communicates with others. This skill set, also referred to as “people skills” or “social skills,” is one of the most important for success in the workplace. Communication can take place both verbally and nonverbally, either in person or through digital means such as email or instant messaging.… Read More

Writing for Social Media: Tips, Best Practices and More

Posted November 29, 2016 | By Tricia Hussung

In the constantly changing world of digital marketing, it can be difficult to keep pace with the latest best practices and techniques, especially when it comes to social media. Trends emerge and disappear quickly, and it’s challenging to keep readers engaged in content.… Read More

Writing for the Web: A Beginner’s Guide

Posted November 16, 2016 | By Tricia Hussung

Strong web writing skills are a key component of successful digital marketing strategy and effective search engine optimization (SEO). Though writing for the web encompasses a wide variety of different content, crafting the right kind of content is especially important for blog and website platforms.… Read More

All About Advergames

Posted September 30, 2016 | By Tricia Hussung

“Advergames” are games specifically created to promote a particular product or service, allowing companies to seamlessly integrate ads into digital gaming. Because digital games in general offer appeal to a large audience, marketers have begun to recognize their potential. Though the practice is not new, it has gained traction in recent years because consumers spend so much time online.… Read More

Marketing to the Adblock Generation

Posted September 15, 2016 | By Tricia Hussung

Sixty-three percent of users ages 18 to 34 are using ad-blocking software when viewing digital content, and 41 percent of internet users overall block ads. Just last year, PageFair published a report on ad-block rates that provided unprecedented insight into how many users utilize ad-blocking software when they browse the web.… Read More

6 Key Qualities of an HR Manager

Posted August 18, 2016 | By csponline

Human resources (HR) is a great field for driven, organized individuals who are interested in helping businesses reach their goals and helping employees reach their potential. Almost all companies have some form of a human resources department, and as the business world becomes more and more focused on developing human capital, HR professionals are in demand.… Read More

3 Jobs You Can Get with a Human Resources Degree

Posted August 13, 2016 | By csponline

The human resource field is growing into a notable profession in today’s business environment. Companies continue to see the value in staffing a robust HR department to support employee-centered initiatives, encourage a positive company culture, assist with recruitment and retention efforts, diffuse conflicts in the workplace and other work-related issues.… Read More

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